The Apple Watch Ultra 2’s Biggest Competitor Is… Itself
In yesterday’s YouTube video, I revealed that I will not be reviewing the Apple Watch Ultra 2.
There aren’t enough meaningful updates to warrant investing a not-insignificant chunk of my silly season review unit budget into Apple’s latest flagship wearable.
Sorry.
Actually, I’m not sorry — this doesn’t make the Apple Watch Ultra 2 a bad device — it remains one of the most exciting, silly, and utterly desirable products Apple makes.
The launch of the Apple Watch Ultra 2 also raises a very important question which, I suspect, many people are now asking.
What’s right for you out of the Apple Watch Ultra 2 vs Apple Watch Ultra 1?
Apple Watch Ultra 2 vs Apple Watch Ultra 1: Price
There’s some very good news about the Apple Watch Ultra 2 if you live in the UK. It’s cheaper than the previous version at launch!
This doesn’t happen very often, but it appears the UK has been dealt a slightly kinder hand with the exchange rates this time around. Apple has chosen a direct conversion from USD to GBP, which makes the Apple Watch Ultra 2 $799 and £799, respectively. Last year, UK shoppers were asked to pay £849.
So, It’s £50 cheaper over here. Nice.
But there’s even better news. Prices for the Apple Watch Ultra 1 are already tumbling. At the time of writing, although I can’t find any Apple Watch Ultras on the official Apple refurb store, it can be had for £669 at retailers such as Amazon and John Lewis.
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